Hannah Bronfman had already created a marketplace powered by Canal. With the infrastructure already in place, she was able to easily slot in new products to celebrate a moment important to her.
In addition to the mini collection of Black-founded brands, she also created a bundle featuring products from OUI the People, BeautyStat and Topicals, donating 10% of each sale to Therapy for Black Girls, an organization dedicated to the mental wellbeing of Black women and girls.