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No holiday planning is complete without the perfect complementary holiday gift guide. The team behind Cravings, Chrissy Teigen's online shop of baking mixes, cookware, and recipes, turned to Canal to create a shoppable gift guide for the 2023 holiday season.
The gift guide features some of Chrissy's must-have kitchen and home products from brands like Omsom, Graza, Piecework Puzzles, and Pattern Brands—alongside Chrissy's own Cravings products.
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Anticipation for the launch was built on social, with lifestyle Reels dropped the weeks before the launch.